STAR WARS - Drunk Driving PSA Commercial

This star wars commercial isn't very effective in my eyes. It lacks anything that has to do with the real message of the PSA which is not drinking and driving. There isn't really information about what drinking and driving can lead too. It just tells you not to do it which is lost in the Star Wars theme. It may have worked better as a print concept, but as a video PSA  think it lacks a true meaning.